Quick answer: An EBO MD membership covers your everyday primary care under one predictable monthly fee. For most adults, that's $59 a month. For patients who qualify through Ozark Wellness EBO MD membership program, the price drops to under $20 a month. Each child can be added for $10 a month. The membership includes office visits, telehealth, common in-office procedures, and access to labs and medications at our wholesale negotiated rates. It does not include hospital stays, the emergency room, or specialist care, so most members keep an insurance plan alongside it for those bigger needs.
Below is a plain-language breakdown of every category the membership covers, what's not included, and how it fits alongside your insurance.
What's Included at a Glance
| Service / Category | What's Included with Membership | Approximate Value if Billed Traditionally |
|---|---|---|
| Office visits (routine, sick, wellness) | Unlimited, included. Typical visits 30 minutes. | $150–$300 per visit |
| Same-day / next-day access | Included for most patients who call early in the day. | Often unavailable; sent to urgent care |
| Telehealth with your provider | Included during clinic hours for follow-ups, refills, triage. | $40–$80 per visit, or a separate subscription |
| In-office procedures | Common procedures included; any extras priced up front. | $100–$500 per procedure |
| Routine labs (CBC, CMP, lipid, A1C, thyroid) | Our negotiated wholesale pricing, passed directly to you. | $200+ through insurance against deductible |
| Common generic medications | Wholesale pricing, often lower than a typical copay. | $10–$40 copay per fill |
| Annual physicals and wellness check-ins | Included. | Variable; may apply to deductible |
| Care coordination for outside services | Included. | Typically not provided |
The rest of this post walks through each category in more detail.
Who EBO MD Is For
EBO MD, our direct primary care clinic within Ozark Total Healthcare in Poplar Bluff, was built for people who want a real primary care relationship without the cost and friction of insurance billing. That includes high-deductible plan holders, self-employed adults, families, uninsured adults who still want a consistent provider, and anyone tired of 10-minute appointments and weeks-long waits. For the model-level overview, see how direct primary care compares to traditional primary care. This post is about the specifics.
Membership Pricing
Pricing first, in plain terms.
- Standard adult membership: $59 per month. Full access to everything below.
- Ozark Wellness-eligible membership: under $20 per month for patients who qualify through Ozark Wellness. Same benefits.
- Children: $10 per month each, added to a parent or guardian membership.
No copays for covered visits. No per-claim surprise bills. Cancel anytime.
What's Included by Category
Office visits and same-day access
- Unlimited routine, sick, and wellness visits with your EBO MD provider, included.
- Visits typically run around 30 minutes, long enough to actually unpack what is going on.
- Same-day or next-day scheduling for most patients who call early in the day.
Telehealth
- Virtual visits and follow-ups with your EBO MD provider during clinic hours.
- Quick check-ins, prescription refills, and triage that do not require an in-person visit. Useful for working adults and rural patients.
In-office procedures
- Common in-office procedures included where appropriate: simple skin procedures, joint injections, basic wound care, ear lavage, and similar primary care services.
- More involved procedures may have a small additional cost. We tell you the cost up front, never after the fact.
Labs at our wholesale rates
- Routine bloodwork (lipid panel, CMP, A1C, thyroid, CBC) at our negotiated wholesale pricing, passed directly to you. Typically a fraction of what the same labs cost through insurance against a deductible.
- You see the price before the draw. No mystery bill six weeks later.
Medications at our wholesale rates
- Many common generic medications at our wholesale pricing, often lower than a typical insurance copay. We tell you the price before you fill, and if your existing pharmacy is cheaper for a given medication we will tell you.
Care coordination
- When you need a specialist, imaging, or hospital care, your EBO MD provider helps coordinate the referral, send records, and follow up. We stay involved.
What's NOT Included
Honesty about what is NOT covered is part of why the membership works.
- Hospital stays and inpatient care.
- Emergency room visits.
- Specialist care (cardiology, orthopedics, oncology, dermatology, and so on).
- Major surgeries and procedures performed outside our clinic.
- Advanced imaging like MRI and CT scans, beyond what we can coordinate at wholesale rates.
- Prescription medications that we do not stock at wholesale (specialty drugs, certain brand-name drugs).
This is exactly why most EBO MD members keep an insurance plan alongside their membership. The membership handles everyday primary care; insurance handles the big stuff.
How EBO MD Works with Your Insurance
EBO MD is not insurance and does not replace it. We do not bill your insurance for membership visits, and you do not run anything through your deductible for routine care with us. Insurance is still there for hospital visits, the ER, specialists, and major procedures. Many members pair a high-deductible plan with the membership and end up with better access AND lower total annual spend than traditional-only care.
Medicare patients can be EBO MD members. Medicare continues to cover your care outside our clinic.
Many patients also use HSA or FSA funds toward their membership. Rules continue to evolve at the federal level, so we recommend confirming with your plan administrator.
The Bigger Picture
Once you are a member, the same transparent pricing model extends to other services through EBO MD, including medically supervised weight loss, hormone optimization for both men and women, and peptide therapy. These are not separate subscriptions. They are services available to members at our negotiated pricing, with the same direct access to your provider.
For a family, the math often works out better than people expect once you add up routine visits, labs, generics, and an optional service or two.
How to Get Started
- Call us at (573) 872-4171 to schedule a free consultation.
- We walk through what the membership covers and answer every question.
- If it is a fit, you sign up the same day. If not, you walk away with a clearer picture and no obligation.
- No long-term contracts. Cancel anytime.
Frequently Asked Questions
Is EBO MD insurance?
No. EBO MD is a direct primary care membership for a flat monthly fee. Most members keep an insurance plan for hospital stays, the ER, specialists, and major procedures.
Can I use my HSA or FSA to pay for membership?
Many patients have. Rules continue to evolve, so confirm with your HSA or FSA plan administrator before enrolling. Labs and medications through the membership are typically clearly eligible.
What if I rarely see a doctor? Is the membership still worth it?
Honestly, if you never visit primary care and have no chronic conditions, the math is weaker. EBO MD is built for people who want a real provider relationship, preventive guidance, and easy access. If that is not you, we will tell you so on a consultation.
Do you accept Medicare patients?
Yes. The membership handles your everyday primary care with us; Medicare continues to cover care outside our clinic. We are happy to walk through specifics on a consultation.
Can I cancel anytime?
Yes. There are no long-term contracts. If the membership stops working for you, cancel anytime.
Do I need to switch from my current doctor?
Only if you want to. Some patients use EBO MD as their full primary care home; others keep an existing relationship and use us for quicker access, lower-cost labs, or specific services.
Are my family members charged the full $59 too?
No. Children can be added for $10 per month each on a parent or guardian membership. We have membership structures that work for spouses, families, and households.
What if I have a high-deductible insurance plan?
This is one of the most common situations we see, and the math often works in your favor. A high-deductible plan covers the big stuff; the membership covers the routine stuff without running against your deductible every visit.
Ready to Become a Member?
If you want primary care you can afford and a provider who has time to know you, EBO MD was built for this.
Call (573) 872-4171 to schedule a free consultation, or visit Ozark Total Healthcare online to learn more.

